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12 Free Digital Marketing PDF Books to Download in 2020

Knowledge is power! As a Digital Marketer, you need to add as many reading materials into your collection as possible and you can go through them whenever you have some leisure time. There are plenty of free digital marketing PDF books to download available on the Internet. Here is the list of some of the best free ebooks available online. I will keep on updating the list with time, as I keep on researching on good tutorials and books for our digital marketing readers and learners.

Big Book of Digital Marketing

Description:

It is a Small Book with 130 odd pages. The fonts and graphics have been used wisely to attract readers. Catchy and informative pictures are provided wherever necessary.

Publisher: Digital Firefly Marketing

Pages: 130

Topics covered:

  • SEO
  • Content Marketing
  • Website Redesign
  • SMM
  • Pinterest

Download link:

https://digitalfireflymarketing.com/wp-content/uploads/2017/02/Big-Book-of-Digital-Marketing.pdf

Fifty Shades of Digital Marketing

Description:
The name seems to be inspired by a famous Hollywood movie. But relax, the books has 50 chapters in it and hence the name. The book has well written, informative articles regarding Digital Marketing. The book has collected different points of views from 50 different Digital Marketing experts.

Authors: Francesca James, Hannan Durham

Publisher: BookBoon.com

Pages: 114

Download link:

https://www.7boats.com/academy/wp-content/uploads/2016/10/50-shades-of-digital-marketing.pdf

 

Understanding Digital Marketing

Marketing Strategies For Engaging the Digital Generation

Description:
It is a medium sized book for any moderate reader. It fairly focuses on different modules of Digital Marketing. Hence, the learner can go for it and learn Digital Marketing Fundamentals as well as generating Marketing Strategies for businesses.

Authors: Damian Ryan, Calvin Jones

Publisher: Kogan Page

Pages: 289

Download link:

http://www.gbv.de/dms/zbw/865712123.pdf

Understanding Digital Marketing- Basics and Actions

Description:
It is a very small sized book. You can read it while traveling, or in a waiting room. A quick glance could be given before any presentation for reference.

Authors: Teresa Pineiro-Otero and Xabier Martinez-Rolan

Publisher: Springer International Publishing

Pages: 39

Download link:

http://jatuka.com/wp-content/uploads/2009/05/0749453893-Digital-Marketing.pdf

A step-by-step Guide to Modern Digital Marketing

Description:
It is also a small booklet. It is a PowerPoint document. 20 topics are covered in the power-point presentations. The use of PPT tools is beautiful. The digital marketing strategies covered are quite good. You can count on the book for a quick revision as well as it is a quick read for beginners if they want to start with Digital Marketing for their projects.

Author: Suresh Babu

Publisher: Web Marketing Academy

Pages: 27

Download link:

https://webmarketingacademy.in/wp-content/uploads/2015/09/A-Step-By-Step-Guide-to-Modern-Digital-Marketing.pdf

Digital Marketing Strategy

Authors: Unknown

Publisher: Lyfe Marketing

Page: 60

Points Covered:

  • Building customer avatar
  • Developing long term assets
  • Short term strategies
  • Lead nurturing
  • Website hub, etc.

Download link:

https://www.lyfemarketing.com/blog/wp-content/uploads/2017/12/Digital-Marketing-Strategy-eBook.pdf

eMarketing

The Essential Guide to Marketing in a digital world

Description:
The book is structured according to the following theme

Think
Research, plan and strategies for brands and campaign

Create
Build beautiful, highly functional assets and content for brands and campaigns

Engage
Use the power of the connected web to drive the traffic to those assets and leverage the available channels

Optimize
Relentlessly use data and analysis to improve all the marketing efforts

Authors: Rob Stokes

Publishers: Quirk eMarketing

Pages: 305

Download link:

https://www.redandyellow.co.za/content/uploads/woocommerce_uploads/2017/10/emarketing_textbook_download.pdf

Internet Marketing

A highly practical guide to every aspect of internet marketing

Authors: Alex Trengove Jones, Anna Malczyk and Justin Beneke

Publisher: GetSmarter

Pages: 229

Key Concept Covered:

  • What is Internet Marketing?
  • History and pioneers of Internet Marketing
  • Todays Internet Marketing context
  • Future trends,
  • How the tactics taught in this textbook fit together?

Download link:

 

 

 

https://vula.uct.ac.za/access/content/group/95dfae58-9991-4317-8a1d-e2d58f80b3a3/Published%20OER%20UCT%20Resources/Internet%20Marketing%20textbook.pdf

Netmark’s 2016 Guide to the 6 fundamentals of Digital Marketing

Description:
A very small book. But with a very nice content. Covered the Digital Marketing modules of SEO, SMM, SEM, UX Design, Email Markting, etc.

These fundamentals will help you solve the questions:

  • How can I get more traffic to my website?
  • How can I increase my Website conversions?

Authors: Dan Morley

Publisher: Netmark

Pages: 15

Download link:

https://namp.americansforthearts.org/sites/default/files/Netmarks-2016-Guide-to-Digital-Marketing.pdf

Big Book of Digital Marketing

Description:

All the topics are written and nicely explained by multiple people. Every author is an expert Digital Marketer.

Topics Covered:

  1. People & Big Data
  2. Understanding Ad Tech
  3. Programatic/ RTB
  4. Mobile & Device
  5. Integration
  6. Best Marketing Practices
  7. Shifts in The Marketing Landscape

Authors: Multiple

Publisher: IgnitionOne, netmining

Page: 80

Download link:

http://netmining.com/wp-content/uploads/2015/09/Netmining-Marketing-Big-Book.pdf

SEO Book

A new chapter every day

Description:
A detailed guide regarding search engine optimization.

Topics covered:

  1. SEO tools
  2. Analytics
  3. Case Studies and many more.

Author: Aaron Matthew Wall

Pages: 350

Download link:

http://www.seobook.com/seobook53.pdf

The Small Business Online Marketing Guide

Description:
A small guide booklet from a Marketer from the Google. A good informative book.

Topics Covered:

  1. Why you should be marketing online?
  2. Case Studies: How happy hound gets 90% of its sales online
  3. 10 things you can do today to boost your online marketing
  4. Worksheet: How you can get started?

Author: Brynn Zuccaro

Pages: 20

Download link: 

https://static.googleusercontent.com/media/www.google.com/en//ads/pdfs/small_business_online_marketing_guide.pdf

 

So, this is a list of free digital marketing eBook PDF available for download. I hope you find at least a couple of them interesting. Let me know in the comment area, which one you are reading today. Also, if you have suggestions for any other free books that our readers can benefit from, let me know in the comments section.

Happy reading!

Author: Team Staenz

Authors and Contributors at Staenz Media and Staenz Academy write about online businesses, digital marketing trends, career opportunities in application development and other interesting updates in the field of online business and internet marketing.

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