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Digital Citizenship Key Vocabulary | BrainPOP Educators

Introduce these key terms using easy-to-understand language and by relating the concepts to students’ experiences. Incorporate the vocabulary whenever possible, even when offline, and encourage students to use the terms in oral and written communication.  

ANONYMOUS: having a hidden identity

APP: short for “application,” a computer program that performs a specific set of functions  

BIAS: an attitude or prejudice that favors a way of feeling or acting over another

BOT: short for “robot,” a program, or sequence of computer code, that runs on the Internet; bots can be created to accomplish a specific task more quickly than a human  

BUG: error in a program that keeps it from running as it should

CLICKBAIT: sensationalist headline or link to an article, blogpost, or other Internet content that exists for the purpose of attracting attention, or “drawing clicks.” Once a user clicks on the headline or

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4 Key Steps on How to Build a Solid Digital Marketing Plan

There is no doubt that digital marketing is becoming an important part of running a successful business, especially start-up ones. Without a digital marketing plan added to your overall marketing mix, you’re missing out an opportunity to grow your customer base. Because it’s a fact that the number of Internet users is growing each year.

number of internet users in US

However, in order to make digital marketing work and give you the kind of results you want, it is crucial that you have the required clarity. In other words, you need to be sure of what kind of digital marketing tactics you should apply (or avoiding) and why.

Gaining this clarity can be difficult if you do not have a proper digital marketing plan in place. Or else you’re only aiming in the dark.

The fact of the matter is, today’s world is hyper connected and highly competitive. So if your business really wants to

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