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8 Powerful Focus Areas of Digital Marketing That Will Boost 2019

What areas of focus in your digital marketing strategy are top-level for your 2019 marketing campaign, that will assist you to reach your target market? Your answer is here:

As we gradually walk away from 2018, marketers like you are exploring various avenues that will enable them to strengthen their digital marketing campaign in the coming year.

Digital marketers are taking advantage of new channels to reach clients and prospects–it is the essence of marketing.

In fact, marketing is about connecting with your buyer persona in places where they are hanging out. And in today’s world of modern technology, your target market is spending time on the web.

Therefore, what areas of focus in your digital marketing strategy are top-level for your 2019 marketing campaign, that will assist you to reach your target market?

Nevertheless, we will answer the above question later down this article. But if you’re new

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Digital Marketing vs. Traditional Marketing: Is One More Powerful Than the Other?

Ready for a throwdown between a postcard and an IG post?

Just kidding. It’s a multichannel world, so there’s no need for just one winner in the battle of digital marketing versus traditional marketing.

51% of companies use at least eight channels to interact with their audience and customers. While digital marketing continues to grow and enjoy a larger share of the budget, traditional marketing channels persist for all types of businesses.

And since 44% of customers visit a brand’s website after receiving mail from the company, it’s clear that traditional channels and digital channels can work well together.

In this post, we’re diving into definitions, advantages, and disadvantages of both forms.

What Is Digital Marketing?

Digital marketing is the use of online platforms to promote products and services. These online platforms can include social media, paid advertising, blogging, and more.

Digital ad spend in the US is expected to

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