Digital Marketing – Introduction – Tutorialspoint

Today’s era of Internet has opened a gate of vast variety of opportunities for businesses. Using social networks, one cannot only share a private picture of one’s birthday but also earn customers for one’s business and reach them conveniently. The speed and ease with which the digital media transmits information and help boost a business is amazing.

Let us first throw some light on the scope of digital marketing.

What is Digital Marketing?

Digital Marketing is the term used for the targeted, measurable, and interactive marketing of products or services using digital technologies to reach the viewers, turn them into customers, and retain them.

So, how is digital marketing different from traditional marketing?

The traditional manner of marketing involved businesses to advertise their products or services on print media, radio and television commercials, business cards, bill boards, and in many other similar ways where Internet or social media websites were

Read More

The 10 BEST Internet Providers in Phoenix, AZ (for 2021)

1. Phoenix Internet logo Phoenix InternetView Plans 15 Mbps 1 Mbps Fixed Wireless Internet 86.95% 2. CenturyLink logo CenturyLinkView Plans 1 Gbps 1 Gbps Fiber Internet, DSL Internet, Fixed Wireless Internet, Television and Phone 78.63% 3. Cox logo CoxView Plans 1 Gbps 35 Mbps Cable Internet and Television 63.65% 4. EarthLink logo EarthLinkView Plans 75 Mbps 3 Mbps Fiber Internet and DSL Internet 45.00% 5. HughesNet logo HughesNetView Plans 25 Mbps 3 Mbps Satellite Internet and Phone 7.37% 6. Viasat logo ViasatView Plans 100 Mbps 3 Mbps Satellite Internet and Phone 4.22% 7. Global Capacity logo Global CapacityView Plans 8 Mbps 1 Mbps DSL Internet and Copper Internet 3.08% 8. AirFiber WISP logo AirFiber WISPView Plans 50 Mbps 50 Mbps Fixed Wireless Internet 1.48% 9. Rio Verde Wireless logo Rio Verde WirelessView Plans 35 Mbps 7 Mbps Fixed Wireless Internet 0.82% 10. WLanJV logo WLanJVView Plans 10 Mbps 5 Mbps Fixed Wireless Internet 0.21% 11. Gila River Telecommunications logo Gila River TelecommunicationsView Plans 15 Mbps 1 Mbps DSL Internet 0.05% 12. Ponderosa Communications logo Ponderosa CommunicationsView Plans 3 Mbps
Read More

Top 30 Internet Providers in Phoenix, AZ

Phoenix residential internet coverage

Cox and CenturyLink cover the most ground in Phoenix.

The main internet providers in Phoenix are Cox Communications and CenturyLink.

Cox has cable internet with speeds up to 940 Mbps in the Valley of the Sun. That’s dramatically faster than the FCC (Federal Communications Commission) broadband standard of 25 Mbps.

The Cox Communications service area covers most of Phoenix, Glendale, and Mesa. It stretches from Creek to South Mountain and from Sun City to Apache Junction. But it misses the Salt River Reservation.

CenturyLink has fiber internet speeds up to 940 Mbps in some areas, including parts of Camelback East Village, Alhambra, and Encanto Village. The rest of Phoenix has access to CenturyLink’s DSL internet with speeds up to 115 Mbps.

CenturyLink has a larger internet service area in Arizona as a whole. But CenturyLink and Cox cover mostly the same ground within city limits.


Read More

Digital Marketing – MS | Sacred Heart University

Earn your Masters in Digital Marketing at Sacred Heart and gain the technical, analytical and creative expertise to thrive as a leader in digital marketing strategy.

Why Earn Your Masters in Digital Marketing at Sacred Heart?

At SHU, you’ll acquire a portfolio of skill sets that will immediately impact an organization’s online marketing strategy. You’ll learn the latest digital marketing techniques, and apply these skills through high profile, hands-on projects for real companies, becoming a sought-after 21st century storyteller.

In the MS in Digital Marketing program, you will also:

  • Study digital marketing strategy, content marketing, social media marketing, digital advertising, marketing analytics, big data marketing, and customer experience management
  • Learn to take a marketing campaign from strategy and lead generation to analytics and optimization
  • Develop and evaluate marketing plans that harness the power of digital media
  • Break down and interpret big data and key performance indicators (KPIs) to segment
Read More

Career in Digital Marketing: Scope and opportunities

While surfing the internet, you come across various things like some cool and funny memes, sometimes useful sometimes irritating ads, some viral videos, some amazingly written blogs, mobile apps, etc. Do you ever wish of creating any of these? If your answer was in affirmative then congrats you have made your career choice and that is Career in Digital Marketing


I know the first question arising in your mind is: What is the scope of Digital Marketing? By the time you reach the end of this blog, I’m sure that you’ll be convinced that a career in Digital Marketing is the best choice that you can make.

Why Digital Marketing?

why digital marketing

  • The world is going Digital and by the year 2020, all the companies around the world including India will have online presence and thus creating a lot of career opportunities.
  • It is a progressive field. With technology developing every
Read More

50 Best Digital Marketing Business ideas for 2021

Do you want to make money online but you don’t know what business to start from home? If YES, here are 50 lucrative digital marketing business ideas. The digital marketing industry refers to products or services marketing using digital technologies such as the internet, mobile phones, as well as any other digital medium.

Brands and businesses have incorporated digital marketing into their marketing due to the fact that more people make use of digital devices as opposed to actually visiting official residences physically. Digital marketing is not only seen as a powerhouse for brands and business but is however is tied to data which helps informs marketers about the interest of the audience, the intent of the consumer as well as the consumer’s device activity.

The data makes it easy for brands to retarget customers based on their buying patterns and with a combination of customer and intent data.

Read More

11 Benefits of Digital Marketing over Traditional Marketing


With the traditional vs. digital marketing debate going on, let us figure out what is most suitable for the marketing and promotion of your business. Online advertising vs. traditional advertising could seem like a tough decision to make but these pointers will help you make up your mind.


Marketing is that aspect of the business that you can never ignore. A wise entrepreneur will set aside a separate budget for the marketing alone. The problem is, we live in the generation where a huge part of the population does transactions only online while another chunk does not yet know how to use the internet. So the traditional vs. Digital Marketing decision becomes difficult.


However, you can think things through and make the decision of online advertising vs. traditional advertising. All you need to do is know the pros and cons of both and see how it applies to your business.

Read More

Computers in Sacramento – Yelp

Read More