Oldarabieats

Why Choose a Career in Digital Marketing?

There’s no getting around the fact that almost all businesses, sooner or later, must include digital in their marketing activities. And with the demand for digital marketers outweighing the supply, there are plenty of opportunities out there for those looking to get into the field.

So, what’s all the hype about? Read on to learn more about this fascinating, versatile field.

What is digital marketing?

In some ways, digital marketing is not that different from traditional marketing: you’ve got a product that you need to sell, and you’re looking to ways to engage with customers to build brand awareness and eventually “close” a sale.

Digital marketing encompasses, even more, roles and skills than marketing ever before, and it’s this flexible, versatile nature of the business that makes it so fascinating. Here are some general areas that a digital marketing professional will likely touch on during their training or career:

  • Video/audio
Read More

Career in Digital Marketing: Ultimate Guide [2021]

Introduction to Career in Digital Marketing

Before we dissect the pros and cons of going into a career in digital marketing, we should take a brief look into the evolution of marketing. If you are someone from the 90s or early 2000s, you probably remember those wonderful TV advertisements. A few of them were really inspiring, while many of them were a bit cringe-inducing.

However, most of them had an objective – they were designed to make you aware of a product and try to influence you to buy it. Companies spend huge chunks of money for advertising and marketing their product – it’s their way to attract new customers and enlarge the customer pool. You might have already guessed that marketing is highly dependent on consumer trends. So, now, where does digital marketing come in here?

Feeling social media is fun? Know how to make a career out of

Read More

What is Digital Marketing? Demand, Career, and Scope

  1. What is digital marketing?
  2. What does a digital marketer do?
  3. Scope of digital marketing
  4. Demand for digital marketing
  5. Pros and cons of a career in digital marketing
  6. Qualification required for digital marketing
  7. Popular online digital marketing courses
  8. Digital marketing jobs in India
  9. Job roles in digital marketing
  10. Digital marketing salaries
  11. Digital marketing skills
  12. Digital marketing tools
  13. Digital marketing common career paths
  14. Tips to get a job in digital marketing
  15. Digital marketing blogs
  16. Digital marketing books
  17. Digital marketing Youtube videos and channels
  18. Digital marketing forums
  19. Digital marketing webinars
  20. Digital marketing interview questions
  21. Top companies to follow

Aiming to build a career in the field of digital marketing but don’t know where to start?

Don’t worry! We have got you covered.

In this blog, we focus on what is digital marketing and dive into its scope and popular online digital marketing courses to help you build a successful career.

What is digital

Read More

Software Developer – Career Rankings, Salary, Reviews and Advice

Software developers invent the technologies we sometimes take for granted. For instance, that app that rings, sings or buzzes you out of a deep sleep every morning? A software developer helped design that. And when you roll into the office and turn on your computer, clicking and scrolling through social media, music and your personal calendar – software developers had a big hand in shaping those, too.

You might spend your lunch shopping, and before you make that big purchase, you check your bank account balance using your phone. Later, you’re cooking a new recipe from that great app your friend told you about. As you look over the course of your day, you come to see that software developers are the masterminds behind the technologies you now can’t imagine living without.

The best software developers are creative and have the technical expertise to carry out innovative ideas. You might

Read More

How to Start a Career in Digital Marketing (7 Steps)

Looking to grab a piece of the digital marketing pie? This guide is for you.

I don’t have a degree in marketing—only one in psychology. Yet, I’ve been working in digital marketing for the past five years.

That’s the beauty of this industry. You don’t need to be certified to work as a digital marketer. There are no gatekeepers.

But you’ll need to acquire both digital marketing skills and practical experience.

That’s where this guide comes in. I’ll show you how to grow your knowledge, plus walk you through the different stages you might go through in your path to become a professional digital marketer.

Kickstart your career in digital marketing in these seven steps:

  1. Create your own website
  2. Choose one digital marketing channel to focus on
  3. Learn more about your chosen digital marketing channel
  4. Execute on what you’re learning
  5. Familiarize yourself with free digital marketing tools
  6. Apply for a
Read More

The 7 Big Benefits of a Digital Marketing Career

By now you’ve probably heard the hype – digital marketing skills are in serious demand and the digital skills gap is set to widen, the job market is booming (and quite frankly bursting at the seams) and brands are putting more of a focus on digital marketing than ever before.

Bigger budgets, increased pay and more career choice are just some of the benefits digital marketing professionals can look forward to this year and beyond.

Debating over whether to change career direction or what to study next? You might want to discover the 7 big digital marketing benefits first. They’re good, we promise.

But first, let’s look at what digital marketing is and what skills are in demand!

What is digital marketing?

Digital experiences

In some ways, digital marketing is not that different from traditional marketing: you’ve got a product that you need to sell, and looking to ways to engage with

Read More

5 Best Digital Marketing Courses to Take Your Career to the Next Level

Second, you nurture skills that are applicable in the real world.

Simplilearn provides access to virtual simulations with their Mimic Pro environment (powered by real-world Google data) so you can step into the shoes of a real digital marketer, run marketing experiments, create virtual campaigns, conceptualize landing pages, and conceptualize other key tasks using virtual memory.

You’re also exposed to more than 40 digital marketing tools and learn how to use them in real projects.

Third, the course advisors are all highly-respected thought leaders and practitioners of digital marketing know-how, including:

  • Matt Bailey, founder and president of SiteLogic, and the author of Internet Marketing: An Hour A Day. Matt also serves on the Advisory Board for Incisive Media’s Search Engine Strategies Conferences, and is one of the conference’s highest-rated speakers.
  • Paul Lewis, A 20+ year marketing veteran who has been overseeing the management, creation, and execution of digital
Read More

Why Choose a Career in Digital Marketing in 2021

Choosing a career path is a daunting process. You’re supposed to find something you love while also factoring in things like long-term stability and supporting the overall lifestyle you want.

A digital marketing career isn’t necessarily the dream job most people aspire to while they’re in school. But when you consider the opportunities in this dynamic field, you’ll see that the digital marketing career outlook is nothing but positive and will continue to be so in 2021.

The Digital Marketing Job Role Is Constantly Evolving

One of the reasons a digital marketing career is so exciting is that because the field is constantly evolving as different platforms are introduced. A digital marketing manager is always scoping out trends and seeing how they impact discoverability.

Building experience in digital marketing encompasses just about every facet of a brand’s presence online. As search engines roll out new updates, digital marketing managers determine

Read More

Is Digital Marketing a Good Career?

We live in a time where people use the Internet for everything. Whether it is paying bills online, buying groceries for the week, shopping for a gift, planning a vacation, or just about anything else, people are logging into their laptops, smartphones, tablets, and home computers to conduct their business online each day.

The ever-growing popularity of the Internet has created an enormous opportunity for companies to expand their business influence into the world of cyber-space. The traditional brick-and-mortar store has transitioned into the online storefront, where anything can be purchased with a convenient click of a mouse button.

The traditional brick-and-mortar store has transitioned into the online storefront, where anything can be purchased with a convenient click of a mouse button.

What is a Digital Marketing Professional?

The rising trend of digitizing businesses has created the need for a new kind of professionals: ones well-versed in the business and

Read More

Career in Digital Marketing: Scope and opportunities

While surfing the internet, you come across various things like some cool and funny memes, sometimes useful sometimes irritating ads, some viral videos, some amazingly written blogs, mobile apps, etc. Do you ever wish of creating any of these? If your answer was in affirmative then congrats you have made your career choice and that is Career in Digital Marketing

.

I know the first question arising in your mind is: What is the scope of Digital Marketing? By the time you reach the end of this blog, I’m sure that you’ll be convinced that a career in Digital Marketing is the best choice that you can make.

Why Digital Marketing?

why digital marketing

  • The world is going Digital and by the year 2020, all the companies around the world including India will have online presence and thus creating a lot of career opportunities.
  • It is a progressive field. With technology developing every
Read More