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9 Digital Marketing Skills the Best Companies Look For

It’s a great time to be a digital marketer, folks. The last decade has seen a major transformation and a new type of marketing professional has emerged: the scrappy, growth-minded, data-driven digital marketer who is held accountable for shared revenue targets, website traffic, growth numbers, and more.

This marketer practices their craft almost exclusively in the digital realm: creating written and visual content; running ads on Google, YouTube, and other channels; optimizing the company website; crafting email marketing campaigns; building press relationships; and managing social media platforms.

Capable digital marketing professionals are in high demand. According to McKinley Marketing Partners’ 2019 Marketing Hiring Trends Report, digital marketers are the most sought-after hires in the field. And while marketing teams and budgets have been growing, that also means the landscape is competitive.

To stay at the top of your game in a rapidly evolving field, you should be constantly refining

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The 9 Digital Marketing Skills in High Demand Right Now

Digital marketing is one of the most lucrative industries in the modern world.

I’m not saying that just because I happen to be in that industry.

I’m saying that because it’s true.

With just a laptop and Internet connection, there is really no limit to what you can accomplish and how much money you can make through digital marketing.

Personally, I’ve worked on nearly every continent. (We’re not counting Antarctica, okay?) I’ve worked at cruising altitudes of 36,000 feet. I’ve worked on holidays. I’ve worked on the beach.

And the results? They speak for themselves.

You can reach millions of people around the world with your message or product in a matter of hours.

To get an idea of how quickly digital marketing is growing, check out the graphic below:

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This puts digital marketing skills in high demand for businesses of all shapes and sizes.

It’s not just entrepreneurs who

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Teaching Methods, Skills, and Approaches

“Teaching Methods, Skills, and Approaches,” Gospel Teaching and Learning: A Handbook for Teachers and Leaders in Seminaries and Institutes of Religion (2012), 58–77

“Teaching Methods, Skills, and Approaches,” Gospel Teaching and Learning, 58–77

Teaching is a complex and multifaceted task. A list of methods or techniques for teaching would include many ideas and examples, and a full discussion of them would fill volumes. It is possible, however, to cluster them into some general areas of teaching methods, skills, or approaches that are essential to effective teaching. This section will address some of these important areas.

When deciding which methods to use in teaching, it is important to remember that methods and skills are only means to an end, not an end in and of themselves. Teachers should select methods that will best help students understand the content, doctrines, and principles of a particular scripture block and that will facilitate

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Computer Skills: Definitions and Examples

Today, nearly every job requires a basic understanding of computers, and many jobs involve intermediate to advanced computer skills. This can include knowledge of specific software, applications or devices. Below, you’ll discover more information about the type of computer skills employers commonly look for in job applicants.

If you aren’t sure how to show your computer skills on your resume, you can get professional help with our resume feedback questionnaire.

Related: Best Skills to Include on a Resume

What are computer skills?

Computer skills fit into two categories: hardware and software.

Hardware skills allow you to physically operate a computer. Hardware skills can be as simple as knowing how to turn devices on and off. They might also involve more complex tasks like connecting machines to networks, changing parts or fixing broken devices. For these complex tasks, many employers hire trained technicians with advanced computer skills.

Software skills help

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15 essential skills all digital marketing hires must have

Today’s digital marketing experts must have a diverse skill set, including a sophisticated grasp of available media channels, the ability to identify up-and-coming opportunities, on top of having the basic skills of a brilliant marketer. What’s more, they have to possess a balance of critical and creative thinking skills in order to drive measurable success for their company.

That’s why I asked 15 members of Young Entrepreneur Council (YEC) what they look for when hiring digital marketers. Their best answers are below.

1. Paid social media advertising expertise

Miles Jennings

A new digital marketing hire should be well-versed in paid social media advertising, especially through Facebook or a similar social platform that our company uses regularly. They need to be able to understand and implement Facebook analytics and insights, create “lookalike” and custom audiences, experiment and test creative campaign and images, and be secure in their knowledge of the overall social media

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Important Digital Marketing Skills That Employers Value

Digital marketing is a broad field that encompasses a variety of career titles, from digital marketing managers and specialists, to digital strategist, to social media managers, to media planners, to ad buyers, and many more. What all these positions have in common is the use of digital media, either web or mobile, to reach out to customers or collect data about them—or both.

Because of data mining and increased research on consumer behavior, digital marketing will only become more important. Traditional forms of marketing, such as direct mail and TV commercials are already dwindling in effectiveness unless they are complemented with strong digital marketing. As such, digital marketing has a bright career outlook.

What is Digital Marketing?

Digital marketing is online marketing, advertising, promotion, and communication on channels such as websites, mobile apps, social media, and email.

What Are Digital Marketing Skills?

Digital marketing professionals have the skills required to

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