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60 Digital Marketing Quotes To Inspire Your Strategies

From time to time, we all need a bit of inspiration to give shape to ideas, strategies, plans, paths. We have gathered for you the 60 best Marketing quotes (plus a bonus), in order to kickstart your 2017.

Learning from the best is always a good practice. Especially so in the universe of Digital Marketing, where everything changes at light speed. “Internet years are roughly comparable to dog years”, Brent Hoberman – founder of lastminute.com – once said. Every year that goes by on the internet brings on evolutions and revolutions worth several years of the regular world.

In Email Marketing and Content Marketing alike, always thinking ahead of times is of crucial importance. And in order to start the new year on the right foot, what could be better than finding inspiration and motivation among the words of the biggest marketers of all?

Share the marketing

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NUS Business School Digital Marketing: Strategies, Models and Frameworks

Ryan Lim
Principal Consultant & Founder, QED Consulting

Ryan is the Principal Consultant and Founding Partner of QED Consulting. He has been a digital marketer for over 19 years, and is a pioneer in social media marketing. Ryan now advises senior management teams of some of the world’s leading businesses and brands on extracting business value and mitigating risks in their investments in digital, marketing and communications. He founded Blugrapes in 2012, and led the agency to become a top social media agency in Singapore.

As an industry thought leader, Ryan is constantly sought after by national press and leading marketing publications to share his insights and opinions on digital marketing and social media issues that often shape the regional digital marketing industry. By 2019, he had trained over 4,000 professionals across the ASEAN region in digital and social media marketing. As course developer for leading tertiary institutions, Ryan often

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5 Digital Marketing Strategies to Launch a Business

If you’re planning to start a part-time business, perhaps from your home, it’s essential to fully embrace the digital revolution.

Older man working from home on his laptop, business, digital marketing, Next Avenue

Credit: Getty

That means creating a solid digital marketing strategy to authentically connect with your target market, drive new business leads and bolster your authority within your niche.

Here are five ways to do it:  

No. 1: Understand Your Audience

The efficacy of any digital marketing strategy will increase exponentially if you truly understand your audience — that is, your customer. Generation Z, millennials, Gen Xers and boomers often see the world through different lenses, have different priorities and values and use different ways of communicating.

To better understand your audience, find out where your potential customers hang out online and go there.

The whole idea is to engage with your customers, find out how they think, how they talk, what they value and how you can provide value to

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What Are the Most Effective Digital Marketing Strategies?

There are so many digital marketing strategies, and sometimes it can be overwhelming when you’re trying to decide which one to prioritize. Marketers looking for the ultimate digital marketing strategy need to have a clear understanding of their business, product, and demographics before choosing a digital marketing strategy that will be effective for their needs.

In new research, we interviewed 200+ global marketing leaders to find out what they thought the future held for digital marketing, and interestingly enough, digital strategy and planning ranked one of the top four skills they consider ‘extremely important’.

When it comes to your digital marketing campaigns, you don’t want to waste your time by choosing the wrong one, and you need to stay on top of your lead generation activities as well.

Here’s a comprehensive how-to guide that can help you drive customer engagement, raise brand awareness, and generate leads in 2019 and beyond.

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Digital Media and Marketing Strategies

Master strategic marketing concepts and tools to address brand communication in a digital world.

In 2016, this was one of the top 10 specializations in terms of enrollments. INC Magazine rated the first course, Marketing in a Digital World, as one of The 10 Hottest Online Classes for Professionals in 2015. In addition, this course was also ranked in the top five courses across multiple MOOC providers. Finally, the Digital Marketing Certificate was the top coveted certificate on Coursera

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12 Effective Digital Marketing Tactics and Strategies in 2021 and Beyond

When it comes to digital marketing strategies, you can create a lengthy scroll of every available technique or technology available today. While you’ll likely hear plenty of suggestions that all or some digital marketing strategies are better than others, which ones are the most essential?

To compete in the overly competitive digital landscape of 2021, you’ll need to focus on twelve specific areas.

While you’ve probably heard about these, how many details do you really know to make each one effective? They’re all the standards for this year and into the coming decade.

Take a look at each one and see how much you really know. Then assess what elements of them you need to hone in on. These all range from SEO to landing pages. In-between, you may learn some new things about local search marketing and the ever-popular format of video.

1. SEO

There isn’t anything more important

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5 Simple Digital Marketing Strategies That Can Help Your Business Grow

Digital marketing is essential in today’s world. With both competitors and potential customers constantly online, digital marketing is the only way to stay ahead. When you’re a small business owner the online world can seem intimidating. Here is a list of five simple digital marketing strategies that any business owner can implement to help their business grow.

1. Setting a Goal: You’re looking for ways to help your small business grow. You might want more customers, more recognition or maybe you’re looking to get ahead of the competition. Whatever the case may be, starting with a solid goal in mind greatly increases your chances of success. Digital marketing is a great way for small businesses to prosper, but going into the process blindly can leave you with a jumbled mess. A lot of strategy and precision goes into digital marketing and having a goal helps you know what to focus

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10 Digital Marketing Strategies For Luxury Brands That Deliver Results

In 2014, McKinsey published a report suggesting that digital now influences at least 45% of all luxury sales.

It’s understandable why luxury brands have been hesitant to move online. Yet, with print and display advertising returns decreasing, and luxury shoppers spending more time online and on mobile devices, luxury brands need to not only adapt to survive in the digital universe, but to thrive also.

Having created our own luxury online platform (Qosy) at Venture Harbour, which has led to helping luxury brands such as Johnnie Walker, McLaren, and Marriott with their digital presence, I’ve learnt a lot over the past twelve months around the do’s and don’ts of luxury online marketing.

In this post, I want to touch on 10 tips and lessons to help luxury brands use digital marketing effectively.

1. Take advantage of visual social networks

When marketing luxury products, photographs are one of the best

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7 Digital Marketing Strategies That Actually Work

Chatbots. A/B split tests. Complicated marketing funnels. Forget them all. 

If you’re running a small business, none of these things should be your focus.

The digital marketing strategies that deserve your attention are the unsexy ones.

In this post, we’ll cover seven of those strategies and how to make them work for you based on experience rather than just theory.

1. Blogging with SEO in mind

Blogging isn’t writing what you did today. That’s a diary.

If you take that approach to blogging, and you don’t already have an existing and loyal audience that hangs on your every word, then your business blog is going to be a ghost town.

How do you fix this?

Write about the problems your target customers are actually searching for.

Say that you sell computer parts online. Chances are your customers are searching for things like:

  • Why is my computer so slow?
  • How to
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